Cultivate & John Maxwell – Separated at Birth?

John Maxwell, legit leadership guru, has a new book coming out. It’s called Everyone Communicates Few Connect. I haven’t read it (it’s not out yet), but I anticipate it will sell well and be a good read.

But a few of my fellow Cultivators noticed something that I posit to you. Could it be that Maxwell’s design team “borrowed heavily” from the Cultivate 09 imaging? You decide:

birth2

What do you think? Creative coincidence or design doppelgangery?

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  • I created the cultivate logo...so let me set the record straight.

    We did not, never will use a program that spits out a logo. I'm really surprised that a book of this caliber wouldn't have something more tailored and a designer that really gets into the DNA and the essence of the book.

    The logo started on paper and pencil, lots of sketches, lots of ideas. When I was putting this concept into the computer, I remembered a font I had stashed away that I used to create the mark., so an argument could be made that the book's designer did the same thing.

    The Cultivate logo has been out there for most of the year but certainly possible that they didn't see it. If it were me, I'd create a new jacket design (people do judge a book by it's cover). So Mr. Maxwell if you're listening...give me a call.
  • I call shenanigans!
  • derianbaugh
    My vote goes for Design Doppelgangery! Thanks for the vocab lesson!
  • Seems like someone ran out of time and stole an idea from someone else.
    or
    There is no new idea under the sun.
  • Hey, Thank you for pointing this out. I'm John Maxwell's blog administrator. We weren't aware of the similarity. (And the design was handled by the publisher.) But I'll definitely pass this info on.
  • Steph ... Awesome that you'd check-in here. Very cool.

    Any chance John would be willing to do a give-away with his new book here on BeDeviant.com? I think this would be a fun tie-in!

    Thanks again.
  • Methinks the publisher got bamboozled by a shady freelancer.
  • Let's hope it wasn't a freelancer who went to Cultivate! Ack!
  • Okay, here's the answer: Our publisher's designer says there's a computer program that they used to generate their design. It appears that the designer for Cultivate used the same program. So no evil intent or deception on anyone's part. Just an odd coincidence.

    And Justin, contact me after the first of the year. I'm sure I'll be doing all sorts of promos for the release. It'd be fun to work with you. :)
  • What program is it exactly that he used? I've actually not heard of something like that.
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